Connect with us


Master Hui and Feng Shui



Many non-believers may liken the art of Feng Shui to pure hokum, but with his many years of experience with feng shui, Goh Chuen Meng, or better known as Master Hui, has worked hard to dispel such myths commonly associated with the practice. Master Hui explains that Feng Shui is actually based on the natural study of energy and magnetic fields founded on a system of science and knowledge. While Master Hui believes that destiny is in one’s hand, he recognises that one can make use of Feng Shui remedies to improve one’s fate, fortune, health and love related aspects of their lives. Master Hui emphasises on a Chinese proverb: “The land where a good person lives is a land of happiness and on each land of happiness lives a good person.”

Master Hui believes firmly that one who acts in kindness towards others will be naturally rewarded with good things and get to know the right people, who will in turn be able to offer him assistance.

Master Hui started plying his trade in 1986 and has offered Feng Shui consultancy services to not only individuals but for large corporate bodies as well. The services ranges from personal matters pertaining to health, wealth and love to professional interior design for residences and commercial properties. Master Hui has always made it a point to educate his clients on how to identify the line between superstition and Feng Shui.

His unwavering dedication and commitment to his art has resulted in a notable pool of clientele, many of whom have been referred through testimonials and personal recommendations. This includes high profile artistes from Mediacorp, radio DJs, as well as numerous regional stars. Feng Shui is not limited by any race or religion, with it becoming a common practice even amongst other ethnic groups, many of whom are frequent patrons of Hui Master’s services.

Master Hui also contributes frequently to popular magazines such as You-weekly, Woman’s Weekly, Nuyou, Her World, Female, STYLE Living, Healthy Times, Lianhe Wanbao, Shin Min Daily, and The Straits Times, sharing his knowledge and helping readers to resolve their problems. The fact that Master Hui is able to explain Feng Shui and Bazi in simple terms and real life examples has made his articles very easy to read and relatable, thus allowing people to learn more about the ancient wisdom and understand what success and true happiness in life is about.

As a professional Feng Shui consultancy firm, Hui Master International Geomancy keeps its flag high. In 2006, the company was awarded the ISO9001:2000 certification, which is a quality control and assurance standard that is recognised internationally. This proves that Master Hui has achieved a world-class standard in his profession and service management in Feng Shui, and that the Hui Master brand has attained a global status and leading position in Southeast Asia. In 2007, the development of Hui Master International Geomancy Pte Ltd was brought forward once again, as it was awarded the Golden Brand Award and Heritage Brands Award by the International Brand Summit (IBS).

All of these illustrious awards embody all the recognition and praises that Master Hui has received. He is certainly a pioneer among the Feng Shui practitioners in Singapore in receiving honours worldwide. Always striving for excellence, Master Hui has aimed to continue to provide first-class Feng Shui services for his clients.

Other than his numerous achievements with his company, Master Hui has worked hard in giving back to society as a generous philanthropist. Master Hui also proudly stands as one of only four Singaporeans who have achieved the Overseas Chinese Outstanding Achievement Award – a testament to his life’s work and knowledge. The award recognises Master Hui’s efforts to aid the less fortunate by participating in charitable deeds each year. His fund raising activities have benefitted organizations like the National Kidney Foundation, Ren Ci Hospital, Kwong Wai Shui Hospital, Moral Home For Disabled, Singapore Community Nursing Home and Handicaps Welfare Association.

Aside from giving his invaluable time to charities, Master Hui also sets aside a sizable sum to lend a helping hand to those in need. From regular donations of basic commodities to old folks homes and orphanages both locally and regionally, to five-figure donations given to help victims of natural disasters such as the Sichuan Earthquake (2008), Myanmar Typhoon (2008), Qing Hai Earthquake (2010), amongst many other non-publicized charitable deeds.

On one occasion, when a serious flood had occurred in Thailand, Master Hui rendered his help at once and personally went to Thailand and joined in with the charity drives. The benevolent efforts that Master Hui had put in were recognised by the Thai Royals and he was summoned and rewarded by Thai King Bhumibol Adulyadej and his family.

Backed by two generations of experience and a lifetime of practice, Master Hui redefines what it means to be a Feng Shui consultant in the present age and time. Service quality, aptitude and professionalism – hallmarks of Hui Master’s winning brand.

Master Hui believes that as the school of Feng Shui develops and matures, living standards will be improved and this in turn will promote a more harmonious and stable society, which will be beneficial for progress and growth.

Goh Chuen Meng is a winner of the Asia Pacific Entrepreneurship Awards 2015 Singapore, under the Most Promising Category. The Awards were held on 14th August 2015 at Singapore Marriott Tang Plaza Hotel.


Lessons Learnt from The Lean Startup



The Lean Startup book authored by Eric Ries has been sitting on my shelf for quite sometime now, so since I am currently contributing to the making of a startup I figured I’ll take a look into it.

The book is divided into 3 parts, after reading the first two I had my mind blown with the pragmatic and scientific approach to building startups that is described in the book.

In this post, I would like to share some important insights that I gained regarding building highly innovative businesses.

Validating Value Proposition And Growth Strategy Is The Priority

Usually, a highly innovative startup company is working in its most early stage at building a product or a service that will create a new market.

Consumers or businesses have not been yet exposed to something similar to what is going to be built by the startup. Therefore the absolute priority for startups in early stage is to validated their value proposition i.e. to get real data about eventual customers interest regarding their product/service.

The other priority is to validate that the growth strategy that is going to be executed is, in fact, effective.

The growth strategy of a startup is its plan to acquire more and more customers in the long term and in a sustainable fashion.

Three kinds of growth strategies are described in the book:

  • paid growth in which you rely on the fact that the customers are going to be charged for the product or service, the cash earned from early users is reinvested in acquiring new users via advertising for example
  • viral growth in which you rely on the fact that customers are going to bring customers as a side effect of using the product/service
  • sticky growth in which you rely on the fact that the customers are going to use the service in some regular fashion, paying for the service each time (via subscription for example).

These growth strategies are sustainable in the sense that they do not require continuous large capital investments or publicity stunts.

It is important to know as soon as possible which strategy or combination of strategies is the most effective at driving growth.

Applying The Scientific Method

The scientific method is a set of techniques that helps us figure out correct stuff. After making some observations regarding a phenomenon, you formulate a hypothesis about that phenomenon.

The hypothesis is an assumption that needs to be proven correct or incorrect. You then design experimentations that are going to challenge the assumption.

The results of the experimentations makes the correctness or incorrectness of the hypothesisclear allowing us to make judgments about its validity.

In the lean startup methodology, your job as an entrepreneur is to formulate two hypothesis:

  • hypothesis of value (assumptions about your value proposition)
  • hypothesis of growth (assumptions about the effectiveness of the growth strategy)

These hypothesis are then validated/invalidated through experimentation. Following the precepts of lean manufacturing, the lean startup methodology prescribes to make experimentations while minimizing/eliminating waste.

In other words, you have to burn minimum cash, effort and time when running experiments.

An experimentation in the lean startup sense is usually an actual product/service and helps startups in early stage learn invaluable things about their eventual future market.

Sometimes startups learn that nobody wants their product/service, imagine spending 8 months worth of engineering, design and promotion work (not to mention cash) in a product/service only to discover that it does not provide value to anyone.

Minimum Viable Products And Feedback

As we pointed out earlier, an experimentation can be an actual product or service and is called the minimum viable product(MVP).

The MVP is built to contain just enough features to validate the value and growth hypotheses, effectively requiring minimum time, effort and cash.

By getting the MVP launched and in front of real users, entrepreneurs can get concrete feedback from them either directly by asking them (in focus groups for example) or via usage analytics.

Analytics scales better then directly talking to customers but the latter is nonetheless used to cross validate results from the former.

It is crucial to focus on metrics that creates fine grained visibility about the performance of the business when building(or using) a usage analytics system. These metrics are called actionable metrics because they can link causes and effects clearly allowing entrepreneurs to understand the consequences of ideally each action executed. Cohort analysis is an example of a analytics strategy that focuses on actionable metrics.

The bad kind of metrics are called vanity metrics, these tend to hide how the business is performing, gross numbers like total users count are an example of vanity metrics.

The author cites several examples of different startups that managed to validate or debunk their early assumption by building stripped down and non scalable MVPs and even sometimes by not building software at all.

You would be surprised to hear for example how the Dropbox folks in their early stage managed to created a ~4 minute video demonstrating their product while it was still in development. The video allowed them to get more people signed up in their beta waiting list and raise capital more easily.

Closing Thoughts

In the first two parts of the book, the author talks also about how employees inside big companies working on highly innovative products and services can benefit greatly from the lean startup approach, although very interesting this is not very useful for me right now.

The third part, talks about the challenges that arises when the startup gets big and starts to stabilize and how to address them. Basically it revolves around not loosing the innovative spirit of the early days, again, this is not very useful for me so maybe for good future reading.


About the Author

This article was produced by Tech Dominator. see more.

Continue Reading


Women on Top in Tech – Dr. Sanna Gaspard, Founder and CEO of Rubitection



(Women on Top in Tech is a series about Women Founders, CEOs, and Leaders in technology. It aims to amplify and bring to the fore diversity in leadership in technology.)

Dr. Sanna Gaspard is the Founder and CEO of Rubitection, a medical device start-up developing a diagnostic tool for early stage pressure detection, assessment, and management. She is an Entrepreneur, inventor, and biomedical engineer with a passion for innovation, entrepreneurship, healthcare and medical devices. She has received recognition and awards including being selected as a finalist for the Cartier Women’s Initiative Awards(’13), a semi-finalist for the Big C competition (’14), a finalist for the Mass Challenge Business accelerator in Boston, and taking 1st place at the 3 Rivers Investment Venture Fair’s Technology showcase (‘11). Her vision is to make the Rubitect Assessment System the global standard solution for early bedsore detection and management.

What makes you do what you do? 
I am driven to have impact and improve healthcare as I have a strong drive to problem solve, comes up with new ideas, and see them come to life.

How did you rise in the industry you are in? 
I first focused on getting the educational background and then I pursued the goals I have for myself. I got my PhD in Biomedical Engineering with a specialization in medical device development. Having the educational background is important as a woman and minority to assist people in taking your seriously.  After completing my PhD, I focused on bringing my invention for a medical device for early bedsore detection and prevention called the Rubitect Assessment System to market to help save lives and improve care.

Why did you take on this role/start this startup especially since this is perhaps a stretch or challenge for you (or viewed as one since you are not the usual leadership demographics)?
I started my startup, Rubitection , because I felt it was the best way to bring the technology to market. I knew that if I did not try to commercialize the technology, it would not make it to the doctors and nurses. I also have confidence that I could manage developing the technology since I had taken classes on entrepreneurship and had my PhD in biomedical engineering with a specialization in medical devices.

Do you have a mentor that you look up to in your industries or did you look for one or how did that work? How did you make a match if you did, and how did you end up being mentored by him/her?
No, I don’t have a specific mentor in my field. I am looking for one at the moment. However, I do look up to Steve Jobs and Oprah as examples of how one can start with nothing and work their way up and build a successful, global, and reputable business and brand.

Now as a leader how do you spot, develop, keep, grow and support your talent?  
I first try to find people who have fundamental technical or work experience to be competent to complete the work. I then evaluate the person for intangible skills like independent thinking, reliability, leadership, resilience, organizational skills, strong work ethic, open mindedness/flexibility, and good communication skills.

Do you consciously or unconsciously support diversity and why? 
I consciously make an effort as a minority woman in tech, I intimately understand the need to promote diversity within my business and outside my business. I first hire the best people for the job and also make a point to hire women and minorities qualified for the position.

What is your take on what it takes to be a great leader in your industry and as a general rule of thumb?  
It takes resilience, vision, being a team player, an ability to inspire others and delegate work, knowing your weakness, and knowing when to put your business or yourself first.

Advice for others?
My advice to others is to take calculated risks, pursue every opportunity, surround yourself with supporters, build your team with smart dedicated people, and stay focused on your vision. I am striving to implement this advice myself as I work towards commercializing my technology for early bedsore detection, grow my team, and recruit clinical partners to address an $11 billion US healthcare problem which affects millions around the world.

If anyone is interested in learning more about our work or company, please contact us at [email protected].

To learn more about Dr. Sanna Gaspard, CEO of Rubitection visit:

If you’d like to get in touch with Dr. Sanna Gaspard, please feel free to reach out to her on LinkedIn:

To learn more about Rubitection, please click here.

Continue Reading